What Should You Join- A Start-up Accelerator Or Incubator?

In the current competitive and complex startup scene, the founders are on a continuous expedition for all kinds of competitive edge. Increasingly, the startups are searching for and edge in the investor and mentor relationships, which can be found in an accelerator or incubator. 

toronto enterprise

What is right for growing your startup- accelerator or incubator?

Let us find out

The difference between accelerator and incubator

People often use the two terms- accelerator and incubator, interchangeably.

 

Startup accelerators

Accelerates assist the startups in accelerating their growth. The startups need to possess some initial traction and a team which is capable of working on the accelerating growth to associate with an accelerator program. 

The accelerator programs possess a definite timeframe (which can range between a few weeks to few months) and provide firms access to their knowledge, network and funding. 

 

Startup incubators

Incubators support budding startups. They render access to an environment and infrastructure which helps in developing ideas and building their Minimum Viable Product. They are an excellent source of advice for start-ups, who are in their initial stage. 

When you join an incubator, you locate your business physically in a central workspace along with other start-ups. You can even achieve a spot in the office of the incubator for a long period. 

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Pros and cons of accelerators and incubators

Pros

  • Mentorship and learning

Some organizations like Y combinator and 500 Start-ups provide access to the sharpest business minds of the world. 

 

  • Access to investment

They provide access to investment either by introducing the Toronto enterprise to the network of potential investors or directly as a unit of the accelerator program.

 

  • Credibility

Accelerators and incubators, which possess a good name and reputation will get you a good name. 

Cons

  • Over-subscribed

Only a few Toronto enterprise can make into incubator or accelerator. Incubators and accelerators are over-subscribed and it not possible to pay attention to all the subscribers.

 

  • Mixed quality

Accelerators are emerging from every corner of the world. Reputed accelerators give access to the best advisors, networks, and investors and help the venture in gaining a good name. However, not every accelerator can be termed as the ‘best’. 

 

  • Is the accelerator or incubator right for your startup?

The choice between an accelerator and an incubator will depend on the stage of your startup. Early or pre-traction Toronto enterprise demand incubator whereas, post-traction startup demand accelerators. 

Consider two questions before applying for the accelerator or incubator program.

toronto enterprise

Is it affordable?

To secure a place in the accelerator or incubator program, you need to sacrifice a part of your startup’s equity or even thousands of dollars. 

Usually, the start-ups do not possess much cash in their initial stages and thus, they need to hand over the equity to the incubators or accelerators. 

 

Are you in need of it?

Do your research and find out the right program for you. Even after identifying the program, you need to consider what you want to make out of the program. 

In the current competitive and complex startup scene, the founders are on a continuous expedition for all kinds of competitive edge. Increasingly, the startups are searching for and edge in the investor and mentor relationships, which can be found in an accelerator or incubator.  What is right for growing your startup- accelerator or incubator? Let […]

The Predicament of Site Migrations and the Rules to Fix It

If you’ve recently opted for site migration in Toronto and now your website rank is going low, chances are it’s not the fault of your SEO company Toronto. Maybe the issue is with faulty site migration. Several times you might lose out traffic due to improper data migration, and spend time fixing 404s or 301’s.

Now, data migration can cause various problems altogether. But, the good news is one can learn from mistakes, right? So, listed below are common mistakes involved during redirecting.

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Check These Out:

  1. Unsure Ownership

As an advertiser, it’s easy to point fingers at your selected SEO company Toronto when the real culprit is unclear ownership. If you’re on a small team that is novel to site migration, chances are confusions may arise. With complications like who is dealing with site migration effectively, every member initiates a blame game and this leads to unstable ownership.

  1. Deadlines

Certain SEO companies also deal with site migration options. However, for a redirect to look authentic it’s vital to work on content, buttons, template etc. Now, when the time is limited redirects are done in a hurry and are left wayside.

As a result, the amount of suitable leads it’s supposed to garner starts minimizing. Site migration needs careful consideration to be done optimally.

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Now, among other potential mistakes, the last one is leaving the job to a non-SEO expert. A non-SEO professional doesn’t understand the need for formatting and content management during redirection. Hence, he/she might leave out necessary changes that can lead to a weak redirect.

Moving on, now with the problems listed, here come the solutions!

Needful Rules for Redirection

  1. One to One Redirects

Redirecting all the pages to a blog page or a homepage is blasphemous in the digital dictionary. The reason being Google will read that Page X has now navigated to page Y, where these pages haven’t navigated to the homepage in reality.

Hence, ensure that you’re web design Toronto opts for only one to one redirects. Here, the URL’s need linking to its specified location one to one. In this way, the above confusion won’t arise.

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  1. Loop issue

Another problem for your SEO company in Toronto to look out for is the formation of loops. Let’s say you are URL A and you chose to redirect to URL B and C and then bounce back to A again. This will keep you revolving in a loop and hence, install tools like Screaming Frog to gather redirect report. In case you are facing this loop issue, contact your agency and look for alternative methods.

  1. Stay Alert of Redirect Chains

Limit the use of redirect chains as much as possible. Let’s assume you have URL A and you then decide to move to B and later maybe redirect to C. Now, the better option here is to not use the lengthy procedure and directly redirect to C.

In this way, collaborate with your trusted SEO company in Toronto and utilize the above rules to eliminate the mistakes of site migration. Now, redirect properly and use the correct content to target more leads.

If you’ve recently opted for site migration in Toronto and now your website rank is going low, chances are it’s not the fault of your SEO company Toronto. Maybe the issue is with faulty site migration. Several times you might lose out traffic due to improper data migration, and spend time fixing 404s or 301’s. […]

Custom Flash Games – iPhone Apps – Android Apps

Yep, We Got An App For That. Or at least an application developer. We can help bring your iPhone, Android and tablet App or website flash game to life. Try out new social media techniques by providing your clients with a useful app on the app store. Your business marketing will be just a touch away.

Article Submission Services

Google has become increasingly content driven. Get links from high quality niche relevant content with our article submission services. Our professional writters will design SEO friendly content related to your website. Unique content available for each 100 submissions depending on the article submission package. Recommended for up to 10 keywords.

Key Features: Professionally written niche relevant content. Quality and valuable links for ranking. Suitable for up to 10 keywords. No spam or scam, just genuiune good quality relevant content pointing to your site.

Yep, We Got An App For That. Or at least an application developer. We can help bring your iPhone, Android and tablet App or website flash game to life. Try out new social media techniques by providing your clients with a useful app on the app store. Your business marketing will be just a touch […]